Monday 31 August 2009

Severed Alliance at EuroBike

We have begged, borrowed and sold stuff and we are off to Europe's biggest bicycle show, Eurobike. Can not wait !!

Sunday 30 August 2009

Severed Alliance goes emerald!!

Matt Gillespie is the main man behind Unit 13 and a guy who i consider a very good friend Matt will now be Our main bmx rider and is mainly Based at Unit 13 Skate Park, Matt has done an amazing job for the whole riding scene over there and much respect is owed to him for all he has done. Keep up the good work dude!







next gen proto frame built up

Got the frame built up and the whole bike tips the scales at 20.5lb/9.3kg!!!!!

Spec-
Severed alliance frame
Severed alliance fork
Severed alliance stem
Severed alliance cranks
Gusset open bars
FSA impact headset
Alienation Mr hand grips
Alienation post
DK pivitol seat
Alienation runaway rims
Oddy vanos hubs 12t rear
Federal 28t chain ring
Yaban Chain
KHE mac park tyres
Oddy pc pedals

Now the hubs are fairly hefty with steel bolts and there is no ti or anything on the bike, so if i change to 25/9 and used some lighter hubs i reckon i could get it under 20lb/9kg no problem.



First Severed Alliance decals

Picked these up from the printers today, pretty smart, eh.

Wednesday 26 August 2009

Severed Alliance Goes international

We are so Stoked to announce that Severed Alliance has gone international already for Germany (Switzerland / Austria), France and Spain through G&S one of Germany's biggest rider owned and run distribution companies. G&S will be distributing Severed Alliance in 2010 along with other quality brands such as S&M, Proper, FSA and Mutant bikes to name just a few.

Saturday 15 August 2009

1 dirt session, 1 park session, 1 street session

and wont be buying any more of these!

also in the box

Finally got the cranks on some scales 769g, lets see how they hold up, keep you updated with the progress.

Thursday 13 August 2009

What fedex delivered today

the next gen samples have arrived will put up some pics tomorrow if the camera works

Matty

Just like to say a warm welcome to Matty our new addition to the Severed Alliance team. Matty will be ripping it up in the UK for us and by the looks of it the boy will do us proud!

yeah sorry about the crappy pics we sooo need a new camera, ha





Sunday 9 August 2009

Bit of dirt never hurt

Putting the proto frame through its paces, getting loose over the rough stuff














Wednesday 5 August 2009

Ludwigs new frame

here is a glimpse of the first frame i will be sending to ludwig for him to hammer, you may notice it looks a little different from the other frame you have seen, this one has a few design tweaks here and there to lighten the frame to a well impressive 2.06kg/ 4.5lb. you may also notice the frame doesn't have the integrated seat clamp fitted but the next sample over will have




severed alliance rider

I would like to welcome from Germany Ludwig as our new and first team rider, he will be putting all the prototype stuff through it paces in the next few months, here are few shots of Ludwig doing his shizzle











Tuesday 4 August 2009

the inner workings

Ok so basically im showing you this just so you can see what's going on inside our products

1, a shot of the tubing used for the cranks arms
2, a shot of the tubing used for the forks
3, a shot of the tubing used for the frames

under test now

as well as our new stem we have also our new cranks and these are pretty dappa! we wanted a crank that could take the beating cranks should take, these are not to be confused with your every day run of the mill cranks.

features are-
Fully heat treated after welding 4130
severed alliances patented tubing arms
double butted heat treated axle
weight including bolts 800g
175mm crank length



new stem

Here we have our new stem, looks trick as well

basically the specs are-

45mm ext
0 rise
22.2 bar dia
weighs 196g