Saturday 30 October 2010

Our boi Chris!

Tuesday 26 October 2010

Tested all ride stem

Nearly 8 months ago now this was a nice shiny stem fully machined from a nice block of alloy. In its 8 months of usage its been uphill, downhill, dirt jumped, XC'ed, trailed, round the bmx track, tail whipped, back flipped, front flipped, thrown, dropped and crashed on at least 6 different bikes from XC to dirt jump to park to downhill as you can see from the pic its got few battle scars. I Can now say its been SA approved and will be available early 2011... not bad for a stem that weighs just 130g!




We are doing few lengths 45mm, 60mm, 70mm hopefully we will have pics of them all logo'd up real soon...

Everyone please support this... I have

Thursday 21 October 2010

BULLSHIT !!

At least ours has been ridden........




Sunday 17 October 2010

And thats how we roll

Big thanks to Boff for filming this last week, its all fun and games when the diggler is around

severed alliance +1 at lea quarry 12.10.10 from anthony fisher on Vimeo.

Friday 15 October 2010

2011 !

Defiance




Thunderer






Defence

Thursday 14 October 2010

More Severed in China!

Just pulled this sweet looking Forum Comment off our China distributors blog



Bike Check:
-Frame: Severed-Alliance Low Frame 20.6'(3.8lb)
-Forks: Severed-Alliance
-Headset: Neco
-Stem: None
-Bars: KHE Anchor 8.25"
-Grips: Mutiny HJ
-Bar ends: Animal
-Chain: YBN
-Sprocket: United Squad 23T
-Cranks: Severed-Alliance 175mm
-Bottom Bracket set: Colony Spain BB
-Pedals: Animal
-Seatpost: Kink Pivotal
-Seat: Mutiny Cockpit
-Front tire: Khe Mac 2 Resist (20*2.2)
-Front rim: Alienation Deviant
-Front hub: Odyssey Vander2
-Rear rim: Khe & Alienation Big-O
-Rear tire: Premium Folding Resist (20*2.0)
-Rear hub: Shadow Rant V2 8T

:17.63lb

Tuesday 12 October 2010

The sun is out at last !!




Yeah jeans and full face is the new way to roll ! i saw some guys on Ragleys but they had all the gear on but no idea, ha

Severed arrives in Finland !!

Our Official distributor for Finland Gravity MTB got his first order through today and sent us a pic of the products looking all shiny !

Monday 11 October 2010

Chris Nunns new ride...

Looking sweet Chris.......now get an edit done bro!

Friday 8 October 2010

Swiftsure

With crappy i-phone pic....





Yes the tire is on the wrong way round lol

New name same great place..

Tuesday 5 October 2010

SA UK Distribution!!



Let me introduce you all to our UK Distribution – Pearl.

We have been looking into how we were going to manage our sales in the UK, we wanted to get a distributor onboard to give us loads more time to do what we do best, design new things and concentrate on our products. We wanted to find a company that is going to offer new interesting things to the market and then Pearl moved in next to us at the warehouse. We had looked into many options, but found that others wouldn’t give us the love and time we wanted, or would try and control our image way to much.

Pearl are very new, they are still in the process of sorting their website, but you should see their setup in the warehouse, machine pickers and packers its pretty impressive. So we jumped on the chance of making them our distribution company for the UK market, they will also be distributing other brands which i’m sure you will here about soon. They want to take a few key brands that they can develop into the UK market, not taking on hundreds of brands that sell the same thing, developing the perfect connection with brands and customers.

So if you want any of our products please contact pearl.

They have very limited stock available from us at the moment, but more will be heading to them pretty soon.

But again the most important thing as with all SA distributors is the guy heading up Pearl rides!

e: orders@pearl-distribution.co.uk
t: 01606 818147

www.pearl-distribution.co.uk

What to do on a very wet Tuesday in Manchester.......

..........go to Preston BMX track

Weapons of choice for today


OK, so i know the Victory is not the ideal choice for this kind of place but, hey don't care it rode sweet! and its not all about the climbs!

Digglers first run out on the proto



I think you can just about see?



Have I mentioned before Diggler stocks SA in store?..www.foxscycles.com

Then it rained and stopped play

Saturday 2 October 2010

Tim Wilkey’s Severed Alliance

Here's what Tim at ridestreet.co.uk had to say

I received a nice package at my door this week, a pre-production Severed Alliance 26″ frame, and without hesitation I built it up & got riding it. The frame isn’t exactly as the production frames will be, but I can tell you it rides super sweet as it is! Here’s a full run down of what’s on my ride:



Frame: Severed Alliance 26″
Forks: DMR OW
Headset: Odyssey
Stem: FitBikeCo DLD
Bars: Severed Alliance
Grips: Odyssey Griswald
Seat: Severed Alliance combo
Cranks: DMR Cult
Chainring: DMR Spin 20t
Pedals: Gusset Slim Jim
Chain: KMC z510HX
Hubs: DMR Revolver
Rims: Mavic XM321
Tyres: DMR Supermoto
Brake: Avid Juicy 3